new b-spired designs!

Hello!  I wanted to share a couple brand new designs that have just been added to our website and our etsy store! I hope you enjoy them as much as I enjoyed designing them!

 you’re so hip! – just because card

inspired by my recent honeymoon in Africa.  The hippo was my favorite animal and I couldn’t wait to get home and design a new hippo card.  Stay tuned for another hippo card in the near future – hip hip hooray, baby on the way!

thank you so so much triangles – thank you card

inspired by my obsession for geometric shapes

happy birthday circles – birthday card

inspired by my love for color and polkadots

best of luck star – good luck card 

yet another shape love!  Stars have always been one of my favorite shapes, and when a friend used the expression, “I count my lucky stars”, I immediately started to work on a star design.  I also love designing words within shapes.

congratulations on sealing the deal – wedding card

inspired by the wonderful weddings I went to this summer on the east coast.

Thanks for reading my first ever blog post!

xoxo Betsey


Happy Mail Happy Hour with blogger_bp | August 14, 2014 | San Francisco, CA

a9aa76d5-630f-4bc8-975e-75e5582a1e07We are thrilled to have donated a selection of our wooden greeting cards for the upcoming Happy Mail Happy Hour hosted by one of our favorite bloggers, blogger_bp, on August 14th at Jamaroo Kids Studio! If you love snail mail as much as we do, you will LOVE this event. Chat with paper aficionados over drinks and nibbles in one of the cutest private spaces in San Francisco. Make sure to bring your favorite stationery as there will be a stationery swap and a few other surprises will be in store! 

Click here for more information!  

Be Shellfish : Perfect Lobster Roll Recipe

THE PERFECT LOBSTER ROLL by charlotte miller russell


We are headed to Maine this weekend and can’t help but think of the amazing lobster rolls that await us! There are two key elements to a perfectly prepared lobster roll. The first element is the bun. The bun should be toasted, buttered, and warm when served. The second element is to have a light hand with the mayo. You should be able to actually taste the lobster! We think this Bon Appétit recipe makes THE ultimate lobster roll!

Love lobster as much as us? Then make sure check out our lobster birthday card!


  • Kosher salt
  • 3 1 1/4-pound live lobsters
  • 1 celery stalk, finely chopped
  • 2 tablespoons fresh lemon juice
  • 1 tablespoon chopped fresh chives
  • 2–3 tablespoons mayonnaise
  • Freshly ground black pepper
  • 6 New England–style split-top hot dog buns
  • 2 tablespoons unsalted butter, room temperature


  1. Pour water into a large pot to a depth of 1 inch; bring to a boil and salt generously. Add lobsters, cover, and cook until bright red, 8–10 minutes. Transfer lobsters to a rimmed baking sheet and let cool.
  2. Crack lobster shells, pick meat from tail and claws, and cut into 1/2-inch pieces. Mix lobster, celery, lemon juice, chives, and 2 tablespoons mayonnaise in a medium bowl; season with salt and pepper and add more mayonnaise, if desired.
  3. Heat a large skillet over medium heat. Spread flat sides of buns with butter. Cook until golden, about 2 minutes per side; fill with lobster mixture.

DO AHEAD: Lobster meat can be prepared 1 day ahead. Cover and chill. Toss with remaining ingredients just before serving.

{Recipe and Image Courtesy of Bon Appétit}

Etsy + West Elm Craft Party!

Thank you to West Elm in Emeryville, CA for hosting the Etsy Craft Party this past Friday! We loved learning a new a new skill, embroidery, and most of all meeting other local makers and craft enthusiasts. Missed out on the event? Here is how to make your own embroidered vintage photographs at home in a snap!

Etsy Craft Party 1

{What you will need}

  • vintage photographs
  • embroidery thread
  • needles
  • scissors
  • friends!


  1. Select the photograph of your choice.
  2. Pick your favorite thread color and string your needle.
  3. Add pops of color to make your photograph stand out!

* Tip: Poke-out the holes for your thread first for better accuracy!

etsy craft Pary 2

etsy party 4

etsy craft party 3

etsy party 5

etsy party 6


SF Etsy Pop Up Market @ Rickshaw Bagworks {June 8//San Francisco, CA}

rickshaw bagworks pop up

Still searching for the perfect card and gift for dad for Father’s Day? Then come say hello to us and some of our favorite Etsy makers, Sunday, June 8, 1 – 4 pm, at the SF Etsy Pop Up Market at Rickshaw Bagworks in Dogpatch!

Urban Air Night Market Fern Alley { June 5 // San Francsco, CA}

Urban Air Market Fern Alley

Skip that same old awkward coworker happy hour this Thursday and have a drink with us at the Urban Air Market in Fern Alley (at Fern St. and Polk St.), 6 – 10 pm. This summer night block party will feature local makers, food trucks, and live music.

• Sustainable pop-up of local brands:
Salty Fox
Skincare by Feleciai
Yes and Yes Designs
bright and beauty
The Weekend Store
Glass Elements
Synergy Organic Clothing
Jasy B Boutique Truck
Angelo Joyas/ Mashala
DSF Clothing Company and Art Gallery
Healing Henna and Face Painting by Robyn Jean
Culk Ink.
IndoSole, LLC
Beksan Designs
Compass Rose Design
Coffee n Cream Press
Deconstruction Crafts
Latch Key
Fleurette Sevin Artglass
Vital Hemp
Trina Spiller Designs

• Culture Vulture DJ lounge hosted with Vita Coco
• Live musical performances by Dirty Cello, Uni and her Ukelele, Tin Cup Serenade and Dogpatch
• Food trucks: Curry Up Now and Lexi’s Custard Truck
• Henna treatments, temp tattoos and face painting by Robyn Jean; with hula hooping entertainment by Hoop Play
• Installations by Outerbody Labs, Modacine, Steven Vigil
• Live street fashion photo shoot by The Avante Gardist

Etsy + West Elm Craft Party { June 6 // Emeryville, CA }


Come meet and make this Friday, June 6 at the Etsy Craft Party 2014 at West Elm in Emeryville, CA from 6 to 9 pm! This year’s theme, Recapture, focuses on transforming photographs into display-worthy works of art using a variety of craft supplies and creative techniques.

Check out the Etsy Craft Party page for the digital party kit, photos and more.

Click HERE to get tickets.